The History of Floyd & Fred's
When Floyd and his family vacationed in the Bahamas a number of years ago, they were introduced to a spicy sauce based on island key lime juice that the locals used to give their food real zing. Over several years Floyd tinkered with the formula and created his own version, which he began sharing with friends. A lifelong gourmet chef and and self-proclaimed "foodie", Floyd's list of friends included restauranteurs, deli managers, chefs and caterers, and it was the unanimous enthusiasm from this very knowledgable group that quickly convinced Floyd that he had stumbled onto something truly special.
After 30 years in publishing, Floyd followed his passion and dove headlong into cooking and gourmet food by running a couple of fancy food markets. This increased his exposure to the inner workings of the food industry also provided additional exposure for his homemade sauce. Finally, after hearing "It's great, how do I get some?" one too many times to ignore, Floyd enlisted his son Fred and together they set out as a father-son duo to produce his sauce for everyone to enjoy.
Colloquially known as "Floyd & Fred's," Floyd & Fred Foods is the parent company of Floyd & Fred condiments and sauces, and based in the Bay Area of California. Our venture embodies much of San Francisco's best traits: a love of great seafood and fine food in general, embracing an all-natural, healthy lifestyle and an overall joie de vivre mantra that proclaims, life is too short to settle for bland food or a bland life!
Floyd & Fred Foods is a family dreamed up, owned, and operated business. At the end of 2023, after working in tandem with Fred for 20+ years, Floyd retired from Floyd & Fred Foods. The business is now run primarily by Fred, and also assisted by a third generation, Fred's children.
After 30 years in publishing, Floyd followed his passion and dove headlong into cooking and gourmet food by running a couple of fancy food markets. This increased his exposure to the inner workings of the food industry also provided additional exposure for his homemade sauce. Finally, after hearing "It's great, how do I get some?" one too many times to ignore, Floyd enlisted his son Fred and together they set out as a father-son duo to produce his sauce for everyone to enjoy.
Colloquially known as "Floyd & Fred's," Floyd & Fred Foods is the parent company of Floyd & Fred condiments and sauces, and based in the Bay Area of California. Our venture embodies much of San Francisco's best traits: a love of great seafood and fine food in general, embracing an all-natural, healthy lifestyle and an overall joie de vivre mantra that proclaims, life is too short to settle for bland food or a bland life!
Floyd & Fred Foods is a family dreamed up, owned, and operated business. At the end of 2023, after working in tandem with Fred for 20+ years, Floyd retired from Floyd & Fred Foods. The business is now run primarily by Fred, and also assisted by a third generation, Fred's children.
The Evolution of a Logo: Floyd & Fred's
2002 - 2008
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2008 - 2020
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2020 - 2023
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2024 -
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